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Work, work, work is the main thing

Dunelm PR

My friend Ben, who created the Schmo identity for me, was doing some work for one of his dad’s clients Dunelm PR, a public relations firm working for the shipping industry. His dad Chris had created some basic designs for their website that then needed putting together in the form of a functioning site and the content from their old site migrated across.

The problem was that they were using an old version of Hot Dog Pro to manage their site, so I had no way of knowing if it would support CSS layout when editing the site. In the end, I opted to do the site layout using a tables as I figured that they would hold up better in WSIWYG mode.

I kind of regret that I didn’t lobby hard enough for them to switch to something better like Contribute that would support the necessary standards, however it was an interesting challenge that felt quite old-school at the time.

I also created a new site architecture for them, making the minimal amount of changes in order to keep their google rankings intact. A nice CSS touch I managed to work in was the addition of a print stylesheet, something that I’d always thought particularly useful when it came to presenting press releases online.